Understanding Divi Landing Pages
Divi, the go-to WordPress theme from the masters at Elegant Themes, has earned its stripes among web designers and business owners as a tool for crafting high-performing landing pages. Knowing the different types of landing pages and Divi’s special tricks is key to boosting those conversions.
Types of Landing Pages
You can whip up several styles of landing pages using Divi, each at the service of unique marketing missions. Here’s a quick rundown of the main players:
| Landing Page Type | What It’s All About |
|---|---|
| Standalone Landing Pages | Mostly used for PPC ads, these pages are all about conversions with none of that distracting link nonsense. Often nested in subdomains for easy peeking at data (Apexure). |
| Squeeze Landing Pages | All about getting users’ emails by teasing them with exclusive content or offers. Simple setups get the job done for gathering leads (Apexure). |
| Click-Through Landing Pages | Designed to keep users moving forward by presenting concentrated content without the usual noise, driving them to proceed with desired actions (Apexure). |
Divi’s flexibility means you can smartly tweak your strategy and bag those marketing goals.
Divi Landing Page Features
Divi rolls out a buffet of features that make building landing pages a breeze, cementing its top spot among WordPress users. Let’s check out some of its shining perks:
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Easy Drag-and-Drop Tools: Building and personalising landing pages is as simple as pie with Divi’s drag-and-drop ability. No nerdy coding skills required. This makes it beginner-friendly and still attractive for the pros.
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Looks Good Everywhere: Pages made with Divi adapt smoothly to all screen sizes. Keeping users hooked and conversions climbing with sleek, responsive design.
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Tweakable Modules: Packed with content modules like forms, sliders, galleries, and those all-important call-to-action buttons. These can be fiddled with to fit just what each page needs.
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Experiment with A/B Testing: Check what’s working best with different designs or content by running A/B tests for killer, data-driven results.
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Layouts Ready to Go: Save time with Divi’s stash of pre-designed layouts, ready for you to put your creative stamp on.
Far more than just a pretty theme, Divi comes loaded and ready to skyrocket your web projects. For more tips and tricks, pop over to our Divi page builder section to see how you can make these features work for you.
Benefits of Divi for Website Owners
Divi is like the Swiss Army knife of website building, packed with perks for creating standout sites. Let’s chat about why it’s a fantastic option by diving into two game-changing features: drag-and-drop magic and tailor-made layouts.
Drag-and-Drop Functionality
Divi’s drag-and-drop thing is as simple as putting together Lego blocks but ant even more fun! It’s perfect for people who might not be coding whizzes but still want their websites to look super slick. Imagine building a site as easily as you customize your morning coffee – throw a little bit of this, a dash of that, and voila!
| Feature | Description |
|---|---|
| User-Friendly Interface | Easy-peasy design for tweaking page bits without stress |
| No Coding Required | Craft and refine pages without diving into HTML or CSS messes |
| Pre-Designed Templates | Fast-track your site’s setup with ready-made designs |
With Divi, fiddling with modules and seeing those changes happen right in front of your eyes is as satisfying as clicking “add to cart” on a sale item. You get creativity and efficiency in one package, all while keeping things looking sharp.
Customizable Layouts
Divi’s customizable layouts are for folks wanting their sites to scream “them” from the rooftops. Whether you need a snazzy store, a sleek business front, or a dynamic landing page, Divi’s got you covered with various layouts ready for a makeover.
- Library of Layouts: A treasure chest of layouts lets you jumpstart the design process, so you’re not starting from scratch.
- Flexible Design Options: Tweak dimensions, colors, fonts, and styles to keep things cohesive and on-brand.
- Responsive Design: Mobile, tablet, or desktop – these layouts adjust super smoothly, like butter on hot toast.
This personalization level turns site visitors into potential customers with landing pages that truly shine. Messing around with every detail amplifies the site’s appeal and tunes it to hit those marketing sweet spots. Curious folks can dive deeper into Divi theme templates for pro tips on maximizing layouts.
With both the drag-and-drop interface and customizable layouts, Divi sets you up for success. It’s an ace tool for business owners and web designers wanting their sites to look as good as they perform. Hungry for more how-tos? Check out our detailed Divi builder tutorial for all the juicy ins and outs.
Exploring Divi Landing Page Products
Thinking about using Divi for your landing pages? Well, let’s break down what you should know about the costs and help you find the support options out there for you.
Divi Landing Page Pricing
How much will you pay for those Divi Landing Page goodies? Well, there are options, and wrapping your head around the costs can help you choose right. Take Divi Landing Plus, for example. It’s a one-and-done deal at $449, giving you updates and support forever. This gem can be used across unlimited sites, a steal for web designers and developers making magic online (Divi Extended).
Here’s the rundown on Divi Landing Page pricing:
| Product | Cost | Features |
|---|---|---|
| Divi Landing Plus | $449 (One-Time Payment) | – Lifetime updates – Use on infinite websites |
| 30-Day Money-Back Guarantee | Included | – Test it out worry-free if you’re new |
Divi’s rocking the web world with a whopping 974,872 customers crafting awesome sites using its power-packed platform (Elegant Themes Marketplace).
Divi Extended Support
Got questions or hiccups with Divi? Support is your buddy here. Divi Extended stands by with dedicated help for their landing page products. For sales chats or tackling those technical head-scratchers, reaching out to the author can ease your journey (Elegant Themes Marketplace).
Divi Extended, not just a bystander but a crucial player, keeps doling out resources and support, ensuring your ride is as smooth as it gets. And it’s all bundled with extras like Divi Cloud, Divi AI, Divi Teams, and Divi Hosting, making it the Swiss Army knife for developers, web creators, freelancers, small biz warriors, and those running online shops (Elegant Themes Marketplace).
For anyone keen on checking out the whole range of goodies from Divi, including their Divi theme pricing and Divi theme support, get your facts right to take your website game to the next level.
Creating Effective Landing Pages with Divi
Making a landing page that pulls its weight is like finding that magic sauce for all your conversion woes. With Divi, a well-loved WordPress theme, bringing those high-conversion pages to life is as simple as pie. It’s all about using the right tools and knowing where to put them.
Essential Elements
When you’re pulling together a landing page with Divi, there are a few must-haves to keep everything on track. These bits need to work like a charm to guide visitors towards doing what you want—be it buying something or signing up for updates. According to the brainy folks at Elegant Themes, here’s what you’ve gotta include:
| Element | What It Does |
|---|---|
| Single Goal/CTA | Stick to one clear call to action—keep it simple, keep it sharp. |
| Attention-Grabbing Headline | Make sure your headline comes in like a wrecking ball with that first impression. |
| Engaging Visuals | Use bang-on images or graphics that give your message an extra punch. |
| Captivating Copywriting | Your words should strike a chord with your intended folks. |
| Social Proof | Pop in some testimonials or reviews to make people trust you. |
| Minimal Lead Gen Fields | Cut down the form fields so folks aren’t pulling teeth to fill them out. |
Plus, remember to keep everything slick and mobile-ready, aiming for a user experience that’s a smooth sail, pushing those conversion numbers through the roof, says the wise Search Engine Journal.
Optimizing Call-to-Action Buttons
Those call-to-action buttons? They’re pretty much your digital billboard, hollering at visitors to do something. Nailing them on a Divi landing page means sinking into these tips:
| Optimisation Tactic | What to Do |
|---|---|
| Use Strong Verbs | Hit them with “Get Started,” “Sign Up Now,” or “Download Free” to spark urgency. |
| Contrasting Colours | Splash a colour that makes the button pop against the rest of the page. |
| Strategic Placement | Plant that button right where eyes are naturally drawn. |
| Size Matters | Make it big enough to notice, but don’t let it steal the show from everything else. |
| Create a Sense of Urgency | Words like “Limited Time Offer” nudge folks to act pronto. |
Getting these elements on point and finessing those CTAs can take your landing pages from ‘meh’ to ‘yeah!’—giving conversion rates a tidy boost. If you’re all about understanding the ins and outs of Divi, get into exploring Divi page builder and Divi theme templates for a top-notch design game.
How to Use Divi for High-Conversion Pages
When you’re aiming to create landing pages that truly hit the mark, making the most of Divi’s awesome features is a no-brainer. Two solid game-changers for boosting engagement and getting those conversion rates up include trying out Divi Leads’ split testing and putting A/B testing to work.
Trying Out Split Testing with Divi Leads
Divi Leads isn’t just a flashy new feature from Divi 2.7—it’s got some real muscle when it comes to landing pages. You can tinker with different page bits, figuring out what clicks and what doesn’t (Elegant Themes).
Here’s the scoop: You’ll want to figure out which page tweaks pack the biggest punch. Folks usually fiddle with these:
| What You’re Testing | Ideas to Play With |
|---|---|
| Header Text | Spice up the words or switch up the look |
| Image Placement | Move ‘em around or resize ‘em |
| Testimonials | Which ones, where they go |
| Call to Action Buttons | Mixing up the colour, text, and where they sit |
| Background Colours | Change up the vibe with colours and accents |
This sort of smart testing means you can tweak your landing pages based on real-world results, making them better and better.
Juicing Up with A/B Testing for Page Tweaking
A/B testing is your right-hand man to split testing, letting you pit two versions of your landing page against each other. It really gets into the nitty-gritty of what ramps up those conversion rates (Elegant Themes).
What to keep an eye on with A/B testing:
| Page Bit | Possible Switch-Ups |
|---|---|
| Header Text | Try out punchy vs. plain headlines |
| Picture Picks | Different images to see what sticks |
| Where Stuff Goes | Play around with layout and order |
| Call to Action Look | Change buttons’ styles, shades, and words |
| Visual Setup | Try simple vs. fancy designs |
Having A/B testing in your toolkit lets you compare strategies and learn the ropes about what strums your audience’s chord. The takeaways from these tests? They’re your secret weapon for building killer landing pages that just keep improving.
By mixing these testing tricks into your Divi routine, you’re not just fiddling with designs – you’re really speaking to your audience. You’ll turn window shoppers into proud owners. Diving into Divi’s other goodies like the Divi page builder and the Divi theme templates could also keep those insights coming.
Enhancing User Experience with Divi
Building a top-notch Divi landing page means putting the spotlight on making sure users have a great experience. Two things that matter most here are nailing those hero sections and throwing in some social proof.
Designing Compelling Hero Sections
Now, the hero section is a bit like that first handshake – it’s what folks see right out of the gate. Done right, it grabs attention and gets folks in the mood for what follows. You want a catchy headline, a striking picture or video, and a CTA that leaves no room for doubt.
- Attention-Grabbing Headline: Your headline needs to speak to the heart and mind of your target crowd. Make it punchy and relevant, so it’s a no-brainer for folks to stick around.
- Visuals: Use snappy visuals, be it an image or a short clip, to echo your headline. They help paint a picture, stir emotion, and create a bond with the viewers.
- Call-to-Action Button: This button is your star player – make it pop and tell folks what they need to do next. Think along the lines of “Get Started,” “Learn More,” or “Sign Up Today.”
Implementing Social Proof Elements
Ah, social proof – that’s your secret weapon in the marketing playbook. When people see that others trust your stuff, they’re more likely to jump on the bandwagon.
- Testimonials: Real quotes from happy customers boost trust. Plaster those feel-good experiences right on the landing page.
- Case Studies: Stories that reveal how your product or service has worked wonders for others make for powerful evidence.
- User-Generated Content: Snapshots or tales from actual users not only highlight your product but also foster a sense of community.
- Stats and Certifications: Flash stats, awards, or stamps of approval to add more clout. Say things like “Trusted by over 10,000 businesses,” or “Rated Top Notch by [certifying body].”
By weaving these goodies into Divi theme templates, business owners and web designers alike can whip up landing pages that not only grab eyeballs but seal the deal too. For more nuggets of wisdom on sprucing up landing page mojo, check out resources on Divi page builder and Divi leads for slick optimisation tricks.